ShareHarder

ShareHarder is a subscription service which campaigners, online marketeers, and journalists can use to optimise the number of social shares and clicks their content gets.

Customers provide a webpage or piece of content they’d like to optimise, then upload several share images and descriptions.  ShareHarder tests these in realtime when the webpage is shared on social media.  It then analyses the results, and automatically selects and shows the winning combination, which can result in increases in conversions of 50-200%.

Keen to keep everything super simple, approachable and bright I opted for a clean design style with custom illustrations and icons paired with a dynamic colour palette. The result was a punchy looking site with a fresh visual language. 

Regular meetings were held to discuss the UX, design and content, meaning the project could evolve and allow for the optimisation of the key product pages, whilst effectively reducing the need for future changes.