Casa Mono is a luxury 3 bedroom villa set in the beautiful Spanish region of La Herradura. The owner came to me as she wanted more of a digital presence and to increase the amount of rentals in her property. Up until very recently, she’d be advertising on holiday rental sites which were often clunky, old, tired, too complex to use and very restrictive with content. The key focus of this project was to increase the amount of bookings, not just in the popular holiday season but throughout the year. To do this we needed to create a website which was photo lead, stylish and timeless.
It was important that the site didn’t look corporate in any way, but have a friendly family feel – a home from home at its heart. The site needed to honour and represent the laid back attitude and passion for enjoying all that life has to offer that is a defining characteristic of Spanish culture. Family life of course, being also one of the most important aspects.